Meeting questions
18/09/26 · Tom Varney · For the meeting on 25 September
Volume and shape
- How many builds a year, and how many live at once? How many enquiries a month, and what proportion convert?
- Typical build length from deposit to leaving the factory? How many factory stages really, and are they the same for every product?
- How many people touch a project: sales, design, graphics, factory, accounts? Who's the internal owner of this project?
Quoting
- Walk me through the current quote builder. What are the options and how are prices worked out? Any rules (this fit-out needs that wheelbase)?
- How often does a quote change after it's sent, and what does that cost you today?
- What's the deposit and milestone structure? Fixed percentages or per-project?
Systems
- A full list of every piece of software the business runs on: pipeline/CRM, quote builder, customer portal, CAD, Easfix, accounting, email, file storage, messaging, anything on the factory floor. For each: who uses it, what it costs, what data is in it, and whether you like it. Ideally sent over before the meeting.
- Easfix: what is it exactly, and does it have an API or a login only?
- What in Shopify needs to stay in Shopify?
Website and Shopify
- What share of revenue is the online shop (equipment, DIY kits) versus custom builds? Do you care about keeping it?
- Which Shopify plan are you on, and what's it costing monthly with apps?
- Are you open to us building the whole site, with Shopify shrunk to a shop-only subdomain or dropped for Stripe checkout?
- What does the current "Get a Quote" form capture, and where does it go? What would you want a smart enquiry to ask (product type, wheelbase, budget, timeline)?
- Do kit buyers ever become trailer buyers? Is that worth tracking?
3D configurator (currently an Angle 3D test page on Shopify, no options built yet)
- Who made the 3D models and who owns them? Can you get GLB / glTF exports with named parts?
- Which products should have a configurator: step van, HY Retro, containers, kiosks?
- What options should it drive: wheelbase, fit-out, lighting, colour, equipment? Which of those change the price?
- What's it meant to end in: a quote request, a deposit, or add to cart?
- Is Angle 3D on a paid plan, and is there a modelling contract with them?
Factory
- Do the floor team have tablets today? Wi-Fi in the workshop? Will they actually tap a button?
- Who decides what's next when two jobs compete for a bay?
Money and appetite
- What's this costing you today in hours per week of chasing and re-keying?
- Budget shape: are you thinking a build fee, a monthly subscription, or both?
- When do you want the first thing live?
